- All programming is custom developed for your company to maximize brand awareness and help you reach your marketing goals
- All programming is hosted and streamed from the IBG data center preventing traffic congestion and additional bandwidth demands on your servers.
- IBG provides an integrated solution that doesn’t require staffing or monitoring. Internet Broadcasting Group takes care of everything.
Private label radio will enable you to broadcast a radio stream with programming that is unique for your company or brand 24/7. The programming may include both music and talk programming that you develop with the dedicated program director for your radio station.
Streaming Radio
Why advertise on the radio when you can program the entire radio station?
A fully functioning radio station for your company that broadcasts on the internet can provide huge marketing returns! Internet Broadcasting Group produces private label radio stations that are fully branded for your organization and play programming developed specifically for your company. This programming can include music, talk, news, and other programming beneficial to your clients. All the breaks and advertising are about your company eliminating any competitive marketing in the online radio experience.
Each station is professionally programmed by the Internet Broadcasting Group team. We work closely with your marketing staff to insure that the programming is completely congruent with your marketing and advertising approach. Audio is frequently updated to allow content to be fresh and a library of content to be available to listeners.
Stream or on-Demand
Internet Broadcasting Group offers listeners choice with how they listen to programming. They may choose to stream programming—Just like turning on a traditional radio, they hear whatever the station is playing at that moment. However, if there is a specific program they would like to hear, they may access it through a direct download of the audio or through a subscription to an available RSS feed.
Internet Broadcasting Group manages all parts of the streaming radio system. Whether you choose a hosted model (we own the server and licenses and you pay a monthly fee) or our ownership model (you own the server, we manage it) it is a hands off process for you. You don’t need to hire additional personnel, or further burden your IT or marketing staff. Internet Broadcasting group handles everything.
Hardware and Hosting
Internet Radio Station Server: We provide you with a server for your station and configure it with everything needed for internet radio.
Station Server Installation and Configuration: We install the server in our data center and monitor it constantly.
Internet Radio Station Server Hosting: We provide the necessary bandwidth for up to 10,000 listeners at any given time.
Branding and Imaging
Station Imaging and Branding: We create an image for your station that is visually compatible with your current brand.
Web Site Development
Station Web Site Design & Development: We design a unique web site for your station and players for your existing web site.
Flash Radio Station Player Installation & Development: We develop and brand a unique Flash player that will instantly play your radio stream at the click of a button.
Audio Imaging
Radio Station Audio Branding/Audio Imaging: Just like a traditional station has sounders, station ID’s and even jingles, your station will be uniquely indentified with audio branding.
Audio Programming
Program Development and Recording: We will develop and record all of the programming for your site. For talk programming, use your experts or ours…. Take advantage of our team of professional broadcasters to help your experts sound smooth and professional. Record at our Austin, Texas studio, or let us bring the portable, digital studio to you.
Live Newscasts/ Recorded Newscasts: Would your station benefit from live summaries of industry news? Whether you want newscasts hourly, daily or weekly, Internet Broadcasting Group can develop those for you.
Podcast Development: Double dip and use your programming again as Podcasts to reach new audiences and be syndicated all over the web!
Station Scheduling and Programming: Internet Broadcast Group’s program directors will assist you in developing a station schedule and hourly clock that will increase listenership and time spent listening.
Analytics
Station Audience Reporting & Analysis: All the reporting you need for follow-up marketing and mining leads is provided by IBG.
Distribution
Audio programming can be an important part of your traffic generation plan as well! There are hundreds of audio and podcast syndicates on the web that can be used to spread your message and drive traffic back to your site. Your audio programming can appear on multiple syndicates—even Apple iTunes—which drives traffic back to your web site.
Viral Marketing
“Widgets” have become increasing popular. Widgets make your audio programming portable. When Internet Broadcasting Group creates programming, we also create a widget that help your audio go viral. The widgets can be used in several ways to distribute programming:
- The widgets can be placed on other web sites and allow one-click access to your audio programming.
- The widgets can be used on personal or corporate pages on social networking sites like MySpace, Facebook or Stickam.
- The widgets can be passed from one person to another—spreading your programming and brand message without having users ever visit your site
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